Welcome to Wilton Shop! At cakedecorsupply.com, we are committed to protecting your privacy and ensuring that your personal information is handled securely and responsibly. This Privacy Policy explains how we collect, use, share, and protect your data when you visit our website, make a purchase, or interact with our services. By using our site, you agree to the practices described in this policy.

1. Information We Collect

To provide you with a seamless and secure shopping experience, we collect the following types of information:

  • Personal Information: When you place an order or create an account, we collect details such as your name, email address, shipping address (e.g., 1570 Mulberry Lane, Miami, US 33131), and payment information (e.g., credit/debit card details or PayPal account information). Note that we do not store full payment data on our servers.
  • Technical Data: We automatically collect information like your IP address, browser type, device information, and pages visited to improve our website performance and security.
  • Cookies and Tracking Data: We use cookies and similar technologies to enhance your browsing experience, remember your preferences, and analyze site traffic. For more details, see Section 5.
  • Communication Data: If you contact our customer service team at [email protected], we may retain your messages and contact details to assist you.

2. How We Use Your Information

We use the collected data for the following purposes, aligned with our mission to serve baking enthusiasts worldwide:

  • Order Processing: To process your payments, ship products (globally, except in some Asian regions and remote areas), and provide order confirmations and tracking.
  • Customer Support: To respond to your inquiries and offer personalized assistance, ensuring a smooth experience for home bakers and professionals alike.
  • Website Improvement: To analyze site usage and optimize our content, making it easier for you to explore our range of cake decorating supplies.
  • Security and Fraud Prevention: To monitor for suspicious activity and protect against unauthorized transactions, using industry-standard encryption and PCI DSS compliance.
  • Marketing (with Consent): To send promotional emails about new products or offers, if you have opted in. You can unsubscribe at any time.

3. Data Sharing and Disclosure

We value your trust and only share your data in limited circumstances:

  • Service Providers: We may share information with trusted third parties, such as payment processors (e.g., PayPal) and shipping carriers, to fulfill orders and provide services. These partners are bound by confidentiality agreements.
  • Legal Compliance: We may disclose data if required by law, such as to comply with a subpoena or protect our rights and safety.
  • Business Transfers: In the event of a merger or sale, your data may be transferred to the new entity, with notice provided.

We do not sell or rent your personal information to third parties for marketing purposes.

4. Data Storage and Security

Your security is our priority, much like the care we put into selecting our premium cake decorating tools. We implement robust measures to protect your data:

  • Storage: Data is stored on secure servers with limited access, and we retain it only as long as necessary for business or legal purposes.
  • Security Measures: We use SSL encryption, PCI DSS compliance, and fraud monitoring systems to safeguard your information. However, no online method is 100% secure, and we encourage you to use strong passwords and monitor your accounts.
  • International Transfers: As we serve customers globally, data may be processed in countries outside your residence, but we ensure it is protected under applicable laws like the GDPR or CCPA.

5. Cookies and Tracking Technologies

Our website uses cookies to enhance your experience:

  • Types of Cookies: Session cookies (temporary) and persistent cookies (for remembering preferences) are used to manage shopping carts, analyze traffic, and personalize content.
  • Third-Party Tracking: We may use tools like Google Analytics to understand how users interact with our site. You can control cookies through your browser settings, though disabling them may affect site functionality.

6. Your Rights

Depending on your location, you have rights regarding your personal data, including:

  • Access and Correction: You can request access to your data or ask us to update inaccuracies.
  • Deletion: You may request deletion of your data, subject to legal obligations.
  • Opt-Out: You can unsubscribe from marketing emails or adjust cookie preferences at any time.
  • Data Portability: In some regions, you can request a copy of your data in a readable format.

To exercise these rights, contact us at [email protected]. We will respond within a reasonable time, in line with regulations like the GDPR for EU customers or CCPA for California residents.

7. Changes to This Policy

We may update this Privacy Policy to reflect changes in our practices or laws. The latest version will always be posted on our website with the effective date. Continued use of our site after changes constitutes acceptance.

8. Contact Us

If you have questions about this Privacy Policy or your data, reach out to our baking-loving team:

Email: [email protected]
Address: Wilton Shop, 1570 Mulberry Lane, Miami, US 33131

Thank you for trusting Wilton Shop with your creative baking journey. Shop with confidence, create with passion! 🎂